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Whacking Whitney While Keeping Drew Out

Posted October 5th, 2011 by Jamie Bradburn

Promises of coloured margarine, demonizing drink, and men of action in a gallery of past provincial election ads.

Source: the Richmond Hill Liberal, December 23, 1886.

Besides lawn signs and public meetings, newspaper advertisements have long been a preferred method for Ontario politicians to spread their message to the public. Whether it’s a simple promise to provide “good government” or a full platform requiring a magnifying glass to read, the press has offered a forum for candidates to make their case [...]

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Vintage Toronto Ads: Bobby Orr’s Pizza Weekend

Posted October 4th, 2011 by Jamie Bradburn

But the Bruins hockey legend didn’t turn out to be the Tim Horton of pizza.

Source: the Don Mills Mirror,  October 13, 1971.

If Tim Horton could run a donut shop, why couldn’t Bobby Orr lend his name to a pizzeria?Read: Vintage Toronto Ads: Bobby Orr’s Pizza Weekend

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UNHCR Tribute to Angelina Jolie

Posted October 4th, 2011 by @TheGWU

United Nations High Commissioner for Refugees took to YouTube to pay tribute to their goodwill ambassador Angelina Jolie for her 10th year anniversary with the organization. It’s sad that I watched this video and couldn’t get over how ridiculously be…

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UNHCR Tribute to Angelina Jolie

Posted October 4th, 2011 by @TheGWU

United Nations High Commissioner for Refugees took to YouTube to pay tribute to their goodwill ambassador Angelina Jolie for her 10th year anniversary with the organization. It’s sad that I watched this video and couldn’t get over how ridiculously be…

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Capitalism

Posted October 1st, 2011 by The Public Eye
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Capitalism

Posted October 1st, 2011 by The Public Eye
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Ad Campaign: Burberry Beauty FW 2011

Posted September 28th, 2011 by @TheGWU

British models Jourdan Dunn and Cara Delevingne star in the Burberry Beauty Fall/Winter 2011 advertising campaign. Cara is giving us the cut-eye. Girl, why are you so angry? I think it’s because she’s being forced to pose next to Jourdan’s crazy pai…

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Vintage Toronto Ads: Up in the Ozone

Posted September 27th, 2011 by Jamie Bradburn

But what were the real facts behind Powley’s Liquified Ozone?

Source: the Toronto World, May 21, 1902.

“Facts are not too good for anybody,” eh? Alright then, here are the facts: it’s doubtful that the wonders attributed to Powley’s Liquified Ozone were due to the product in question. It’s likely that liquefied ozone would kill any germs affecting you, but only your mortician or whoever picked up the shattered frozen parts of [...]

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Ad Campaign: YSL Fall/Winter 2011-2012

Posted September 26th, 2011 by @TheGWU

Yves Saint Laurent – Discover the Fall/Winter 2011-2012 campaign video, filmed by Inez van Lamsweerde and Vinoodh Matadin and featuring model Raquel Zimmermann wearing 14 Yves Saint Laurent outfits in less than 53 seconds. Seizure-inducing, but great.

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Kia Canada pens new partnership with MADD Canada

Posted September 26th, 2011 by Karen McGinnis

Kia Canada is putting the ‘ink’ in the anti-drinking and driving message through a new partnership with MADD Canada.

The campaign uses so-called “memorial tattoos” to alert Canadians to the possible lifelong repercussions of drunk driving. Each …

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Kia Canada pens new partnership with MADD Canada

Posted September 26th, 2011 by Karen McGinnis

Kia Canada is putting the ‘ink’ in the anti-drinking and driving message through a new partnership with MADD Canada.

The campaign uses so-called “memorial tattoos” to alert Canadians to the possible lifelong repercussions of drunk driving. Each …

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Lindsay Lohan Works

Posted September 26th, 2011 by @TheGWU

Legitimately.

Lindsay Lohan finally landed a working contract last week. No, not for any film role (I’m pretty sure she’s finished in that world). Lindsay is the face of German Designer Philipp Plein. Who? Exactly! But this time last week, I didn’t…

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Vintage Toronto Ads: Jack of Hearts’ Flying Circus

Posted September 20th, 2011 by Jamie Bradburn

Victor Garber as a playing card and a television classic that one angry letter-writer saw as an affront to an entire nationality.

Source: the Toronto Sun, February 28, 1974.

In brief: Jack was a musical extravaganza based on the four Jacks in a deck of cards, and it featured Victor Garber embodying hearts. Another Jack, Star TV critic Jack Miller, praised it as fun, melodic, and unpredictable, “a musical experience that flies in several directions without ever losing either itself or its pace.” We’d [...]

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Capitalism

Posted September 19th, 2011 by The Public Eye
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The One Thing Every Brand Should Do to Change the World

Posted September 19th, 2011 by TreeHugger

Image credit: Peter Gene, used under Creative Commons license.

My day job is in branding for good-for-the-world businesses, non-profits and organizations. So I get a fair few invites to attend events on “branding and sustainability”, or “how brand ca…

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How Will the Hourglass Marketing Trend Affect Green Products?

Posted September 14th, 2011 by TreeHugger

Photo: Brooks Elliott/CC BY-SA 2.0)

This week The Wall Street Journal reports that Proctor & Gamble is pursuing a new product introduction strategy. The consumer products giant has noted that products targeted at middle class consumers are staying on…

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wmtc: straight goods, advertising and propaganda

Posted September 14th, 2011 by laura k

In case you missed it last week, my post on advertising and propaganda is running on Straight Goods. If you haven’t seen it, I hope you’ll give it a read. Comments best posted on the original thread. . . . → Read More: wmtc: straight goods, adve…

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straight goods, advertising and propaganda

Posted September 14th, 2011 by laura k

In case you missed it last week, my post on advertising and propaganda is running on Straight Goods. I hope you’ll give it a read. Comments are best posted on the original thread.

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Ad Campaign: Armani Jeans – Fall 2011 Featuring Rihanna

Posted September 13th, 2011 by @TheGWU

More images have been released for the Fall 2011 Armani Jeans advertising campaign featuring Rihanna, and photographed by Steven Klein. An improvement, but still not loving it.

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Vintage Toronto Ads: Miming Increased Product-ivity

Posted September 13th, 2011 by Jamie Bradburn

Clowning around for higher profits.

Source: The Financial Post Magazine, March 1980.

Hinted at but not made explicit in today’s ad: besides promoting time-saving business forms, this advertisement for the Moore product-ivity kit inferred that word processing speeds would improve if staff donned white makeup and communicated solely through miming during working hours. While there was a risk that an interested firm would lose employees due to [...]

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